What Does Our Policy Cover?

Welcome to Frilete, an African-Inspired sportswear for the Athlete lifestyle  

Athlete (“Frilete”, “we” or “us”).

Our privacy policy gives you a detailed insight into how we use, disclose, protect, and collect all information that applies to our products and events, and your choices in products and interaction with the Frilete.

Information We Collect and How it is used.

1. Information that you provide to Us Directly

We may ask for certain information when you initiate a purchase in our store for one product or another such as your credit card details, name, phone number, or address. We may retain this information and relate it to your purchase behaviour on the website.

We use this information to operate, improve, maintain and provide the functionalities and features of the website. We can also use it to attend to all issues that you may have with our services and products and work on quality improvement.

2. Information We Collect Automatically

We may automatically collect analytics data or use third-party analytic tools to measure usage and traffic trends for the website and our products. These tools collect information sent by your browser or mobile devices such as the pages that you visit frequently and other information that might help us improve our website and service provision.

The information that we collect automatically helps us analyze consumer behaviour and predict your needs and response to our products and services as much as we can for improvement service delivery and guaranteed satisfaction.

3. How We Use the Information We Collect

We use the information we collect from you for the purposes listed below:

For Better Service Delivery

The information we collect from you is used to improve our service delivery and customise them to suit your taste and needs. We understand that the time you spend on our website is dependent on how relevant the site is to your needs and we aim to ensure that we meet your expectations and requirements.